Pick a plan for the platform. Every message is Meta's rate plus a flat ₹0.10 fee and GST, shown upfront. Use the calculator to see your month.
The plan covers the platform. Messages are billed on top at the per-message rates below.
| What you get | Backtest Messenger | Typical BSP |
|---|---|---|
| WhatsApp + Messenger + Instagram in one inbox | ✓ | WhatsApp only |
| Sales pipeline with forecast | ✓ included | add-on or separate CRM |
| Per-message fee shown upfront | ✓ on the pricing page | on request |
| AI replies from your own data | ✓ | higher plans |
Meta's rate for India + our ₹0.10 platform fee + 18% GST. Prices per delivered message.
Offers, launches, abandoned carts and re-engagement sent to opted-in customers.
Order updates, payment reminders, appointments and account alerts.
One-time passwords for login, sign-up and payments.
Your replies within 24 hours of a customer's message.
Meta's rates as published for India. Meta may revise them; this page always shows the current rate.
Move the sliders to the messages you expect to send in a month.
Every charged message costs Meta's rate for its category, plus our platform fee of ₹0.10, plus 18% GST on both. The table above shows the exact total per message.
No. Replies sent within 24 hours of a customer's message are free, both from Meta and from us.
The plan pays for the platform: the team inbox, campaigns, bots, the sales pipeline and the number of contacts and agents. Messages are billed separately at the rates above.
Meta sets a higher rate for marketing messages than for utility and authentication messages. Our fee is the same for every category.
Meta revises its rates from time to time. When it does, this page is updated with the new rates.
Yes. Every payment comes with a GST invoice in INR.
